During the film, a scene caught my eye. It was talking about how Rem Koolhaas (OMA) designed the PRADA flagship store in New York. It caught my eye because I walked in to the store on my trip to NY with the RAD club. How cool is that!
Read about the trip here.
I remember walking in and being taken by surprise by the architecture, lighting, style...everything. It was an experience. The dramatic curves contrasted beautifully with the simplicity of the interior. I managed to snap one picture with my camera, afraid to get caught. Some retailers can be a little touchy about that.
For more information about AIGA Arizona events including the Filmseries at Filmbar, click here.
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